How Online Education Can Save Our Universities
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How Online Education Can Save Our Universities

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The wolf at the door of American higher education is online instruction. Traditional residential colleges hear it snuffling at the threshold. They know they are vulnerable. They cannot compete on price. Online is intrinsically cheaper. They compete awkwardly on utility. Online instruction is a more efficient way to convey knowledge and skills in a lot of fields.

Pushing back against the wolf is, of course, not the only option. Plenty of lycanophiles would like to see wolves roam freely in the groves of academe. Creative destruction is their abiding vision, and they see our older forms of colleges and universities as a herd of superannuated antelopes in need of a good culling. 

Related:  Why Colleges Are Flunking Cost Control

Then there are those, like Harvard Business School professor Clayton Christensen, who have vigorously argued that colleges should make friends with and domesticate the wolf. They argue the future of higher education lies in making online learning an integral part of the traditional college curriculum. The wolf will happily take its place on the hearth and play tenderly with the children. 

Christensen's argument gains force from the many colleges and universities that have already created their own online programs or accepted online courses elsewhere for academic credit.

I have mixed sympathies. The peril in which American colleges and universities find themselves is a result of decades of complacency mixed with a willingness to exploit students financially and an eagerness to ensnare students in leftist ideology. Weak academic programs have been oversold; students who lacked ability and motivation have been shuffled through; and the public has awakened to the reality that many families have paid way too much for way too little. The catchphrase is "the higher education bubble."

But let's stick with the wolfish metaphor. Higher education has made itself the overfed prey of a ravenous predator.

Related:  6 Steps to Ease the Student Debt Crisis

I'd like to see colleges and universities recover their proper selves after decades of misdirection. If the rise of online education promotes that spirit of self-reform, all the better. But I also see merit in most of the forms of online education taken on their own terms. They do some things extraordinarily well. As it happens, liberal education in the traditional sense is probably not destined to be among those things, but that simply means we should prepare for a "disaggregation" of higher education. 

Not everyone is happy with the prospect of that disaggregation. In my experience a great many academics have fierce loyalty to the notion that residential colleges and universities are first-tier institutions and online learning preys on those who don't know better and gives them an inferior education. In any case, a new genre of academic writing has begun to emerge, exemplified by Andrew Delbanco's College: What It Was, Is, and Should Be, in which scholars create a new apologetics for residential liberal arts education.

Professor Stan Altman in the School of Public Affairs at Baruch College in New York City has launched another venture along these lines. Altman is director of "The Higher Education Innovations Project" that looks for "inexpensive and effective approaches in public higher education." The project's programmatic statement voices "doubt about the value of MOOCs as stand-alone solutions for the problems troubling us" but allows that "net-based resources" may "enlarge faculty capacities and expand classroom time." 

Altman's diagnosis of what ails higher ed goes beyond the online wolf at the door, but it isn't hard to see its breath behind the project's focus on rising tuition, student debt, teaching values and creativity, reduced enrollments in the humanities, and commitment to excellent teaching.

Related:  In Higher Education, a Low Tolerance for MOOCs

These are all elements in the new effort to create a wolf-exclusion zone around traditional forms of higher education. Values are back in; gradgrindian calculations of utility are out. I applaud Altman's initiative, supported by the Shelley and Donald Rubin Foundation.  One of the project's realizations is a series of symposia on Higher Education Innovations. I attended one of these in which the guest speaker was Thomas Rochon, the president of Ithaca College.

President Rochon explained what Ithaca College is doing to combat the wolf menace. It was a pitch-perfect talk in balancing peril with measured confidence. I went because the announcement mentioned that Rochon would be talking about his college's new "core curriculum," a topic of abiding concern to the National Association of Scholars. 

Ithaca College is an expensive undergraduate college in upstate New York, originally founded in 1892 as a music conservatory. Its most popular degree program (18.5 percent of degrees) is communications. Business, Health Sciences, and "Humanities and Science" covers the rest. The enrollment is 6,723. The college makes the Dept. of Education's list of the top 50 colleges for highest net prices. The net price (tuition minus discounts) for 2011-2012 was $31,811, which made Ithaca the 48th most expensive college in the nation. 

Ithaca is a respectable college but very few would place it in the top 48 in the country for the quality of its undergraduate education programs. That presents an acute problem for the college administration. It can try to curtail its prices, but it cannot expect to compete on price in an increasingly competitive market, so it has shifted to an attempt to distinguish itself on quality. 

Ithaca's choice vindicates the value of having that online wolf at the door. Its presence has wonderfully concentrated the attention of the college's fractious faculty and made them willing to experiment. Rochon describes Ithaca's old curriculum as a "Noah's Ark," which contained a little bit of everything and nothing in particular. Switching from Noah's Ark to a tightly focused core curriculum, however, was not a practical option - even if that had been Rochon's preference. Instead, he corralled the faculty into creating a six-option set of alternative "cores."

Related:  Why Online Classes Won't Replace the Classroom

The college frames its new choices in the rhetoric of "perspectives" and "values." The college is still committed to giving students "knowledge and skills," but those are now promoted as part of an "integrated whole" that includes developing a sense of citizenship and a commitment to the public good. The advantages of face-to-face community are extolled, as are faculty advising and mentoring, opportunities for service learning, and chances to study at "learning centers" around the world from London to Shanghai. 

Whether this will suffice to keep students coming to an expensive school in a rather remote place, I don't have any idea. But if I were in President Rochon's shoes, I imagine I would emphasize the same things. He has launched this effort as part of a seven-year initiative, however, that has the burden of a pretty uninspiring collection of six alternative "cores." They are:

  • The Quest for a Sustainable Future
  • A World of Systems
  • Power and Justice
  • Identities
  • Inquiry, Imagination and Innovation
  • Mind, Body, Spirit

Three of these are straightforward re-packagings of leftist politics: sustainability, social justice, and diversity. Possibly the courses are more substantive than the rubrics. Rochon remarked that the "Identities" core is most popular and that, while he expected the sustainability core to catch on, so far it hasn't. (I take that as one more sign among many that the sustainability movement is faltering under the growing burden of evidence that the global warming thesis has been grossly overstated.)

Still, Ithaca College's choice of these six illustrates how large a problem American higher education faces in trying to recapture the high ground. Faced with the need to put forward an integrated, coherent, and cohesive curriculum that builds on the advantages of a face-to-face community, the faculty of this particular college chose a set of trendy clichés, redolent with ideological appeals. It was perfectly within their reach to offer "core" organizing concepts that address some of the enduring matters of higher education.  

Ithaca College is surely on the right track in wishing to put forward the ideal of a college education as more than a semi-efficient way of transmitting a body of knowledge and a collection of intellectual skills from generation to generation. I am sympathetic to the challenge President Rochon faces. He must persuade the faculty that they must give up a little of their intellectual autonomy to provide students with an attractive alternative to a Noah's Ark curriculum.

They will, however, probably have to concede a lot more than they have with this initial list of "cores." They will need something that has some inherent intellectual power, not just a re-bundling of fashionable topics. If I were advising President Rochon, I would urge him to build with more wolf-proof materials - bricks and mortar. Hold the straw. 

This article originally appeared in Minding the Campus and has been slightly edited for space. Peter Wood is president of the National Association of Colleges.  

Read more at Minding the Campus:
The Student Loan Debacle: A Clear Moral Hazard
Going for the Gold: Universities Gamble Big-Time on Research
Are MOOCs Only for the Rich?

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