Privacy-Focused DuckDuckGo Search Engine Says Traffic Has Soared Since Snowden Leaks
If you haven’t yet heard about DuckDuckGo, you probably will soon.
On its face, the search engine looks much the same as any other. A little more sparse, maybe, but nothing much separating it from, say, Google. There’s a logo and a box for your search.
Where it differs from its peers, though, is what happens when you hit enter.
Though silly in name, DuckDuckGo has a serious ethos: protection of user privacy at all costs. The engine, launched in 2009, shies away from the personalized filter bubbles so adored by search giants like Google and Bing, refusing to track searches or store user data. Users have the option to completely anonymize their search by routing it through the anonymizing TOR network, rendering it even more invisible to prying eyes. DuckDuckGo earns money through simple keyword-targeted advertising, steering clear of the tracking cookies used by more sophisticated ad campaigns.
Though the slavish dedication to privacy has its drawbacks — for example, results are less tailored to the user searching for them, and thus more likely to be irrelevant — the search engine has seen 3 billion searches a year and has a firm community of fans who are attracted to the site’s long-standing defense of user privacy.
Related: News Companies Have Good Reason to Fear Facebook
That ethos seems to be paying off. Gabe Weinberg, CEO of the Pennsylvania-based company, told CNBC last week that the search engine’s traffic has grown 600 percent since Edward Snowden’s 2013 revelations about the large-scale spying conducted by the government. DuckDuckGo’s search traffic was further assisted last year when Apple integrated it into the Safari mobile browser.
DuckDuckGo’s traffic is still tiny compared to the big players — the 3 billion searches a year that Weinberg claimed to have on CNBC is pretty much the same amount of searches that Google traffics in a single day. But DuckDuckGo expects steady growth as average users become increasingly educated about their privacy.
Chart of the Day: SALT in the GOP’s Wounds
The stark and growing divide between urban/suburban and rural districts was one big story in this year’s election results, with Democrats gaining seats in the House as a result of their success in suburban areas. The GOP tax law may have helped drive that trend, Yahoo Finance’s Brian Cheung notes.
The new tax law capped the amount of state and local tax deductions Americans can claim in their federal filings at $10,000. Congressional seats for nine of the top 25 districts where residents claim those SALT deductions were held by Republicans heading into Election Day. Six of the nine flipped to the Democrats in last week’s midterms.
Chart of the Day: Big Pharma's Big Profits
Ten companies, including nine pharmaceutical giants, accounted for half of the health care industry's $50 billion in worldwide profits in the third quarter of 2018, according to an analysis by Axios’s Bob Herman. Drug companies generated 23 percent of the industry’s $636 billion in revenue — and 63 percent of the total profits. “Americans spend a lot more money on hospital and physician care than prescription drugs, but pharmaceutical companies pocket a lot more than other parts of the industry,” Herman writes.
Chart of the Day: Infrastructure Spending Over 60 Years
Federal, state and local governments spent about $441 billion on infrastructure in 2017, with the money going toward highways, mass transit and rail, aviation, water transportation, water resources and water utilities. Measured as a percentage of GDP, total spending is a bit lower than it was 50 years ago. For more details, see this new report from the Congressional Budget Office.
Number of the Day: $3.3 Billion
The GOP tax cuts have provided a significant earnings boost for the big U.S. banks so far this year. Changes in the tax code “saved the nation’s six biggest banks $3.3 billion in the third quarter alone,” according to a Bloomberg report Thursday. The data is drawn from earnings reports from Bank of America, Citigroup, Goldman Sachs, JPMorgan Chase, Morgan Stanley and Wells Fargo.
Clarifying the Drop in Obamacare Premiums
We told you Thursday about the Trump administration’s announcement that average premiums for benchmark Obamacare plans will fall 1.5 percent next year, but analyst Charles Gaba says the story is a bit more complicated. According to Gaba’s calculations, average premiums for all individual health plans will rise next year by 3.1 percent.
The difference between the two figures is produced by two very different datasets. The Trump administration included only the second-lowest-cost Silver plans in 39 states in its analysis, while Gaba examined all individual plans sold in all 50 states.