Love Selfies? Now They Can Keep Your Credit Card Safe
MasterCard is appealing to America’s obsession with selfies in an effort to reduce credit card identity theft.
The credit card company is launching a new program that will allow consumers to approve online purchases with a facial scan. At the checkout page, you’ll be asked to take a picture of yourself using your phone instead of entering a password.
Currently, customers can stop hackers from using their credit card on the Web by setting up a “SecureCode,” which requires a password when shopping online. The password system was used in 3 billion transactions last year.
This fall MasterCard will launch a small pilot program involving 500 customers using fingerprints and facial scans. If the test is a success, the company plans on rolling it out publicly afterward. The company is also looking ahead to one day apply voice recognition technology.
To use the new selfie system, customers need to download the MasterCard phone app. Once you pay for something, a pop-up will appear asking for your authorization with either a fingerprint or facial recognition. Using facial recognition, customers stare at the phone, blink once — and bam! All done. The blink is a security measure so thieves can’t just hold up a photo of you. A fingerprint only requires a touch.
Passwords are easily forgotten, stolen or cracked, so the new system is a way to prove your identity using biometrics. Critics of the new system are uncomfortable that the photo or fingerprint a customer puts into his or her phone will transmit to the company’s computer servers. Cybersecurity experts worry the transfer of such information across devices is too big of a privacy risk.
MasterCard wasn’t the first company to develop a facial recognition app — Chinese shopping brand Alibaba demonstrated one in March, but had to postpone the technology’s launch because of security risks found by China’s central bank and police ministry.
Small Business Owners Say They’re Raising Worker Pay
A record percentage of small business owners say they are raising pay for their workers, according to the latest monthly jobs report from the National Federation of Independent Business, based on a survey of 10,000 of the group’s members. A seasonally adjusted net 35 percent of small businesses say they are increasing compensation. “They are increasing compensation at record levels and are continuing to hire,” NFIB President and CEO Juanita Duggan said in a statement accompanying the report. “Post tax reform, concerns about taxes and regulations are taking a backseat to their worries over filling open positions and finding qualified candidates.”
The US Is Running Short on More Than 200 Drugs
The U.S. is officially running short on 202 drugs, including some medical staples like epinephrine, morphine and saline solution. “The medications most vulnerable to running short have a few things in common: They are generic, high-volume, and low-margin for their makers—not the cutting-edge specialty drugs that pad pharmaceutical companies’ bottom lines,” Fortune’s Erika Fry reports. “Companies have little incentive to make the workhorse drugs we use most.” And much of the problem — “The situation is an emergency waiting to be a disaster,” one pharmacist says — can be tied to one company: Pfizer. Read the full story here.
Chart of the Day: Could You Handle a Sudden $400 Expense?
More Americans say they are living comfortably or at least “doing okay” financially, according to the Federal Reserve’s Report on the Economic Well-Being of U.S. Households in 2017. At the same time, four in 10 adults say that, if faced with an unexpected expense of $400, they would not be able to cover it or would cover it by selling something or borrowing money. That represents an improvement from 2013, when half of all adults said they would have trouble handling such an expense, but suggests that many Americans are still close to the edge when it comes to their personal finances.
Kevin Brady Introduces Welfare Reform Bill
The Tax Policy Center’s Daily Deduction reports that Rep. Kevin Brady (R-TX), chair of the House Ways and Means Committee on Friday introduced The Jobs and Opportunity with Benefits and Services (JOBS) for Success Act (H.R. 5861). “The bill would rename the Temporary Assistance for Needy Families (TANF) program and target benefits to the lowest-income households. Although the House GOP leadership promised to include an expansion of the Earned Income Tax Credit as part of an upcoming welfare reform bill, this measure does not appear to include any EITC provisions.” The committee will mark up the bill on Wednesday.