Facebook Hit a Mind-Boggling Milestone This Week
You know what’s cooler than having hundreds of millions of people use your product every day? Having a billion people use it in one day.
That’s what happened for Facebook for the first time on Monday when more than a billion people logged on to the social network, according to a post on CEO Mark Zuckerberg’s page. That’s one in seven people worldwide.
That means that a billion people potentially saw the ads that help generate the revenue that has powered Facebook’s growth. In particular, Facebook has been at the forefront of the shift toward earning ad dollars via online video, the fastest-growing digital advertising category.
Related: Will Facebook Kill the News Media or Save It?
Zuckerberg didn’t mention revenue in his post. Instead, he wrote that he is proud of the community built by the social network and said that connecting the world is making it a better place. “It brings stronger relationships with those you love, a stronger economy with more opportunities, and a stronger society that reflects all of our values.”
The milestone comes as the social network has been moving aggressively to monitor user habits and expand its product offerings to include instant messaging, photo-sharing and now a new virtual assistant. It has also explored moving into the e-wallet space and is reportedly looking into developing a credit rating system based on a user’s network.
While a billion users a day is nothing to scoff at, the company—as always—is dreaming bigger. Last month, Facebook finished construction of a drone that it hopes will provide Internet access to remote parts of the world. That way everyone everywhere can be wished a “Happy Birthday” by 300 people they haven’t spoken to in years.
Budget ‘Chaos’ Threatens Army Reset: Retired General
One thing is standing in the way of a major ongoing effort to reset the U.S. Army, writes Carter Ham, a retired four-star general who’s now president and CEO of the Association of the U.S. Army, at Defense One. “The problem is the Washington, D.C., budget quagmire.”
The issue is more than just a matter of funding levels. “What hurts more is the erratic, unreliable and downright harmful federal budget process,” which has forced the Army to plan based on stopgap “continuing resolutions” instead of approved budgets for nine straight fiscal years. “A slowdown in combat-related training, production delays in new weapons, and a postponement of increases in Army troop levels are among the immediate impacts of operating under this ill-named continuing resolution. It’s not continuous and it certainly doesn’t display resolve.”
Pentagon Pushes for Faster F-35 Cost Cuts
The Pentagon has taken over cost-cutting efforts for the F-35 program, which has been plagued by years of cost overruns, production delays and technical problems. The Defense Department rejected a cost-saving plan proposed by contractors including principal manufacturer Lockheed Martin as being too slow to produce substantial savings. Instead, it gave Lockheed a $60 million contract “to pursue further efficiency measures, with more oversight of how the money was spent,” The Wall Street Journal’s Doug Cameron reports. F-35 program leaders “say they want more of the cost-saving effort directed at smaller suppliers that haven’t been pressured enough.” The Pentagon plans to cut the price of the F-35A model used by the Air Force from a recent $94.6 million each to around $80 million by 2020. Overall, the price of developing the F-35 has climbed above $400 billion, with the total program cost now projected at $1.53 trillion. (Wall Street Journal, CNBC)
Chart of the Day - October 6, 2017
Financial performance for insurers in the individual Obamacare markets is improving, driven by higher premiums and slower growth in claims. This suggests that the market is stabilizing. (Kaiser Family Foundation)
Quote of the Day - October 5, 2017
"The train's left the station, and if you're a budget hawk, you were left at the station." -- Rep. Mark Sanford, R-S.C.