Coffee: $4.9 Billion
U.S. consumers still love their daily jolt of caffeine, with coffee sales growing 7.6 percent. But we're not only interested in a plain cup of joe. Coffee customization is rapidly becoming more popular — dollar sales of coffee additives and flavorings jumped 20.2 percent and single-cup coffee sales grew 24.9 percent. Meanwhile, sales of instant decaf coffee plummeted 6.7 percent and instant coffee sales overall fell 2.4 percent.
